Thank you and thank you for the great responses. I am a bit perplexed though with the first response regarding deducting Ebay fees from your sale or via billing. Either way the collection of the fee is post-sale and post-receipt of funds. The only logical reason to bill rather than deduct is to ensure the Paypal aspect is charging the original sale price rather than the post Ebay fee sale price. Given that you have to actually enable alternative payment methods when posting an auction (and it isn't easy to notice this), it's very clear they want you to use Paypal. In fact, Paypal and Ebay are even more interlinked as of a couple months ago as can be seen when printing labels for mailing sales.
I think I did not properly explain the aspect of the phone number and providing customer service and support. It isn't that I'm stating they should not protect their system to have things stay onsite so one does not circumvent fees. However, Ebay has made the "20% discount for top sellers" and other aspects much more strict to receive. Meaning, forced return policy and 1 business day shipping. In addition, I keep getting emails from their seller newsletters on how I'm supposed to be providing more and more customer service and support for variation questions. This may be fine when selling a brick. Or a lego set or video game for the wii or xbox. However, coins can easily require more detailed conversation and explanation. Providing the educational experience to buyers is something that should occur rather than just leaving them in the dark to figure it out. But to explain in an email versus a conversation is limiting. So on the one hand, Ebay is telling me that I must provide services, while limiting the method of doing so. Their algorithms in messages discussed to prevent things like giving phone numbers makes providing simple math equations sometimes disappearing.
So you are 100% correct. They are their own company and entitled to whatever they see fit. The perspective and opinion I'm providing (which really is just that), is that they want me to do more while reducing my available tools to do what they want. It's an intriguing set up. I mean I have people message me asking me to list xyz product in zyx category to ensure they get their ebay bucks or what-have-you.
PS: I have no qualms paying Ebay fees as like any business, the cost is simply added into the product pricing to ensure profitability. What I do have qualms with is not being able to provide excellent customer service. If someone is going to buy something on Ebay from me for over $8,000, they should be able to call me. But you are right, that could lead to fee circumventing which saves the buyer money and that'd be bad for Ebay. Then again, I believe it'd lead to a percentage drop in total quantity auctions sold on Ebay with a huge increase in quantity offsetting it by allowing more people to have more freedom via their services.
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